One of the number one factors that you need to consider in your content marketing strategy, is to find out exactly what it is that your audience wants to read, watch or consume, before investing in the time and cost of content creation. Creating content can...
There's nothing worse than seeing a competitor performing well and not being able to understand why. In situations like this, timely data is everything. Success online today is all about content - it's the uniting factor behind everything our customers and users do. With this in...
How do you make sure the individual marketing activities your countries travel industry work in favour tourism efforts? Share the tourism boards social media guidelines of course....
Just days after Facebook going public under the IPO (NASDAQ:FB), there are countless discussions around it's profitability, growth and key revenue streams. Below, WordStream has released the findings of their latest study int he form of an Infographic. Many are discussing the overall value of social...
The latest comes from Videoinfographs.com, where last week they released the video titled "The World of Social Media 2011" - showing all the latest facts & figures about social media. ...
I'm always interested in fresh statistics & obscure metrics. Yes yes, everyone pretty much knows Facebook is massive - but how is it affecting business, particularly in the B2B & B2C sectors? Hubspot released this useful slideshow titled: 12 Essential Facebook Stats [Data] 12 Awesome...
As of today you can now subscribe to Facebook Deals - Don't get too excited, Facebook Deals is only launching in the USA in Atlanta, Austin, Dallas, San Diego and San Francisco at this stage. Is Facebook Deals Another Group Buying Site? Initially, when I heard "Facebook...
Close friend Jye Smith, from Weber Shandwick, asked me to write a guest post on the topic of "The Future of Search and Social Media", which I was delighted to do so as it’s a subject I frequently ponder about. Post Summary: In Google's Algorithm, Social Media Popularity is...
I stumbled on the website, whatthefuckismysocialmediastrategy.com/ which spits out what it calls "A Social Media Strategy" every time you refresh the page. - To be honest some of them are quite funny & I swear people use them frequently! Note: I don't actually believe these...
